Felicitas Miranda, a widow in Peru, worked with Pro Mujer to start her business as a vegetable vendor. |
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Washington -- Latin America’s
poorest women once had few options for bettering their circumstances,
but an organization called Pro Mujer has opened up a new world
of opportunity by providing small loans and other services.
Pro Mujer, which means “for women”
in Spanish, was founded in 1990 by Lynne Patterson, an American
schoolteacher, and Carmen Velasco, a Bolivian child psychologist,
to help disadvantaged women in Bolivia. The nonprofit organization,
which since has expanded to Nicaragua, Peru, Mexico and
Argentina, provides small loans to poor women who want to
become entrepreneurs and offers business and financial training,
and health care information and services.
“We’ve managed to transform
some fairly ingrained local attitudes” about women’s
capacities and their place in the social order, Patterson
told USINFO.
She said “discrimination and stereotyping”
often inhibit women in Latin America -- and elsewhere --
from achieving their goals, “but with support from
Pro Mujer, women really blossom.” By learning to use
credit and investing in their own small businesses, Pro
Mujer’s clients can lift themselves and their families
out of poverty, “so our services are welcomed in every
country where we operate,” Patterson added.
Pro Mujer serves an estimated 180,000 women
throughout the region. Most live in remote rural villages,
and when Pro Mujer arrives in a new community, “we
do a market study to find out what our clients need and
what their problems are,” said Patterson. “Our
volunteers go door to door with flyers, and we advertise
on the radio.” The group also holds orientation sessions
for interested women.
Pro Mujer clients meet in neighborhood centers
once a week to borrow and repay loans and receive training.
Typically, clients “self-select into small groups”
of about five women, forming a support system to guarantee
one another’s loan repayments. “It’s very
important to bring together a group of individuals who trust
each other,” said Patterson.
“A communal bank is created, consisting
of 18 to 25 women who come together to receive capital loans,
and our repayment rate is very high” -- approximately
99 percent -- “and the women are required to save
a percentage of their incomes, too,” she said. Pro
Mujer’s clients “have about $12 million in savings
throughout the five countries we serve.”
Felicitas Miranda, a widow in Peru, worked
with Pro Mujer to start her business as a vegetable vendor.
(Pro Mujer) As the women acquire new skills, they improve
their leadership abilities and gain confidence, said Patterson.
“I was just in Nicaragua, attending
a group meeting in a little rural town, and Pro Mujer had
made a loan a few years ago to a woman who started a bakery.
When I was there, I saw that the business had grown,”
she recalled. “The woman, her husband, and their son
and daughter were all working in the bakery, and they now
employ a baker. They had a huge oven in the back, and the
business is thriving, supporting the entire family, and
financing the daughter’s education. The daughter is
attending college.”
Pro Mujer provides many of its clients with
health care, such as tests that detect early-stage cervical
cancer, and offers assistance in finding treatment if test
results are positive. The organization runs day care centers
for the children of Pro Mujer members in Bolivia, and --
working with the Ministry of Education in Peru -- day care
centers in the Peruvian towns of Puno, Tacna, Ilo and Moquegua
that are available to all children in the community.
PLANS FOR EXPANSION
Pro Mujer hopes to establish a presence
in other parts of Latin America in the near future.
“The first ladies of Panama and Guatemala
have approached us, and there’s also interest in Paraguay,
Chile, and Colombia,” said Patterson. “I think
that Pro Mujer would have benefits in every single country
in Latin America. We get requests all the time. In Argentina,
every woman senator wanted us to come to her province.”
Although “we don’t yet have
the resources to expand that far, our goal is to grow from
180,000 to 200,000 clients to over half a million in the
next three to four years,” she said.
Recently, Pro Mujer was awarded the 2007
Inter-American Development Bank’s Award for Excellence
in Microfinance. In addition, Pro Mujer has established
partnerships with corporate sponsors such as Microsoft,
Hewlett-Packard, American International Group Inc. and Avon,
and with several foundations, including the Bill & Melinda
Gates Foundation and the Citigroup Foundation.
Individual donors also contribute. Pro Mujer
receives support from actor Robert Duvall, “who learned
of the organization through his Argentine wife, Luciana,”
said Patterson. Duvall, who is perhaps best-known for his
role of Mafia lawyer Tom Hagen in The Godfather,
was honored at Pro Mujer’s 2006 fundraising gala in
New York.
More information
about Pro Mujer is available on the organization’s
Web site.
Lauren Monsen
USINFO Staff Writer
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